The Good Acre is a Minnesota non-profit whose mission is to unlock economic opportunity for farmers through personalized support and market development. The organization held a design contest to celebrate their upcoming CSA program, looking for designs that captured the spirit of fresh, local produce, and the power of community supported agriculture.

“Cultivating Community” was the concept I submitted and the design that won. I’ve experienced first-hand the joy of receiving a Good Acre box — the discovery of a new-to-me vegetable that sparked creativity in the meals I fed my family. I wanted to translate that feeling into a bright design, where the container represents a box full of produce — full of possibilities, not only for the person receiving the box but for the community.

Role: Art Direction & Design